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My mind typically goes straight to the gutter when ever allowed to do so.
So I says to myself, "Self, That logo looks more like an E.D. with a little boner than a D.E. doesn't it? And doesn't ED stand for erectile dysfunction anyway? Why yes. Yes it does."
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I wonder if they created this logo before Viagra and all of their commercials gained popularity and the term E.D. became a common house hold word.
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Things that make you go "HMMMMM".
That's a mouthful!